Analysis of survey + questionnaire

• Our online survey had an equal audience with half of the survey completed by males and half by females (and the paper questionnaire was very similar). 
• Unfortunately the majority of our audience were completed by the age group 15-18, this is a disadvantage as we wanted a even representation of age so our results were not biased. 
• The the questionnaire and survey suggested overall the people in our survey preferred abstract titles to situational titles but only by 8% in the survey, because the preference is very small we will make our own decision on which to use during the title sequence or titles integrated with the opening. One idea could be to use both types of titles, so we can target both audiences. 
• Similarly to the previous question there were two answers with a similar percentage: with 38% preferring the equilibrium and 31% preferring the recognition of disruption. Again the paper questionnaire supported the survey showing the disequilibrium is preferred. Because these two were the leading preference we could use both narratives via the use of a flashback or predestination, this would make the thriller more interesting and would allow us to include different techniques to portray different meaning for the different time scales.
•  Again, there was a joint favourite with both action and psychological thrillers coming second. However, this result seems unusual as more people in the survey stated they liked to see violence/gore in the thriller extract yet only 8% said they preferred a sub-genre of a horror thriller. This question didn't have a clear favourite as crime and psychological sub-genres were most popular on the paper questionnaire. Nonetheless, a psychological thriller was the most popular overall, this was shown by the two formats of the audience research. 
• The 6th question in the online survey and paper questionnaire showed our audience did not like to find out too much information from the opening sequence showing they liked mystery and questions a opening thriller sequence creates. 
• The chart revealed, the majority of the audience from survey monkey preferred the protagonist to be male, antagonist to be female and all the answers suggested they liked to see a female victim- conforming to stereotypes.
• In general all the information showed most people would like a thriller set in a traditional location 38% online and 3/5 on paper, but this was followed closely by (31% or 2/5) for a urban location and the same percent for no preference. This could possibly be a downfall to our survey suggesting we should have offered more options or allowed for a specific location to be noted on the survey. 
• Finally, as stated before the majority of people like to see violence and gore in the thriller extract however it was very close with only 8% preferring the use of it opposed to non. Again this was supported by the paper format questionnaire with 3/5 preferring gore and 2/5 preferring non. The decision to use or not use violence/gore depends whether it fits our chosen target audience.